PageSpeedPlus allows you to Test Website Speed From Multiple Locations. 11 different places are available including London, California, Virginia, Montreal, Frankfurt and more. Just add a URL and we will automatically scan it from there. Most importantly the data is presented nicely in our UI so it can be analysed with ease. This feature is a native part of our tool and compliments the PageSpeed Insights scans that we perform.
The homepage will now be scanned. When finished, click into the website record and you will see loading times for the URL from a variety of global locations:
To go deeper, click the row to see detailed URL level analytics. Here you will find historical scores for the URL for TTFB, Start Render and Total Loading time. This allows you to look back and see how the speed has evolved over time.
Add more URLs
Simply enter more URLs to start monitoring their Lighthouse Scores.
PageSpeedPlus has traditionally been focused on scores from PageSpeed Insights, Lighthouse and CRuX dataset which report on Page Experience metrics like Web Vitals (FCP, FID, CLS). We’re very good at measuring these and the quality of our product is demonstrated in the customer testimonials and feedback we get. Sometimes though, users want to see raw loading time in seconds rather than the score out of 100 from Google’s tools. Based on feedback from our audience, they also want to know what that loading time is from various locations.
We know there are existing tools on the market that offer load time testing from multiple locations so we analyzed them but found they have limited automation or require tests to be done manually, offer a small number of locations and the data is difficult to visualize.
Dissatisfied with 3rd party offerings, we decided to apply our Web Performance expertise in building a PageSpeedPlus feature to Test Website Speed Globally.
PageSpeedPlus runs synthetic tests. We have infrastructure in all of our test locations, which allows us to execute code from that physical place and get a true measurement of loading time. When a test fires, a job is dispatched to every region, which initializes a fresh Chrome instance using Puppeteer and visits the URL in question. Metrics are extracted from the Navigation Timing API and stored against that particular scan.
The Navigation Timing API
Time To First Byte
This is the amount of time between creating a connection to the server and the first piece of data being returned to the browser so is a measurement of the server responsiveness. TTFB is very important because it has a knock-on effect to later events that occur when a page is being rendered and a good score means subsequent stages in the page rendering lifecycle can execute sooner. Google’s advice is to aim for 600ms or less to keep users engaged.
Start Render is the amount of time between creating a connection to the server and the browser displaying the first asset on the screen that a user can see. Lots of things happen when a page is being downloaded but this is the first noticeable event to the naked eye so it greatly influences our perception of speed. It tells us the website works so displaying something quickly holds user attention and decreases the likelihood of a bounce. Aim for 1000-2000ms.
Total Loading time
Total loading time as the name suggests is the amount of time between creating a connection to the server and the web page being fully downloaded and ready for the user to interact with. This is the single metric that encapsulates loading speed above all others and a good score means you have a fast site with a quality user experience. Aim for 2500ms or less to keep users engaged.
Downloading a webpage is a multi-step process. Measuring the three key moments in the page rendering lifecycle allows bottlenecks to be indented so you exactly know where to investigate further.
As you can PageSpeedPlus is superior in many ways.
Here are some examples of some of the largest websites in the world and their loading time from 11 global locations captured by PageSpeedPlus:
Global Load Times testing is available on all paid plans without additional charges.
The locations available are:
This is the current list of locations. More will be added in the future.
In short, loading time differs for users depending on where they are located and a fast experience is required for everyone who visits your site to avoid abandonment and high bounce rates.
When someone visits a web page, the request typically has to make a round trip to the server and back to get the content no matter where that user is located. The greater the distance they are from your server, the further the request has to travel geographically and therefore the longer the loading time will ultimately be.
If your server is in London, users in Manchester won’t have to wait very long to get a response because the distance is only 180 miles. On the other hand, users from Melbourne will have to wait for their request to travel to the other side of the earth and back, which will take much more time. This latency is unavoidable as humans have no control over the speed of light.
This is an extreme example but is not an uncommon scenario. Check your Google Analytics and there will likely be traffic from places you didn’t expect.
Even if you only have traffic from a single country, loading time can still vary greatly. For a website hosted in Virginia on the US East coast, a user in California still has to wait for the request to travel thousands of miles across the county. SEO conscious readers will know that Google crawls from California so you should consider them a user and pay attention to loading times from there.
People visit sites from every corner of earth so loading times will differ a lot and you need to monitor them globally. Having a robust tool to regularly test from multiple locations will give a true understanding of user experience from around the world and identify if there are infrastructure changes required to serve portions of your audience better.
Testing the speed of a webpage from multiple locations is made easy with PageSpeedPlus. Information is presented in a clear way that is easily understood by all stakeholders to ensure everyone is on the same page when talking about performance. Just add your URL today and we will automatically test it on a schedule with elegant charts to help visualise the global performance.